Scrape Leads From Google Maps
Scrape targeted business leads from Google Maps, enrich with emails, and save results to Google Sheets for easy outreach.
Scrape Leads From Google Maps to Google Sheets
This workflow helps you gather business leads from Google Maps based on your search criteria. It automatically scrapes multiple pages of results, enriches each lead by visiting their websites to find email contacts, and saves all the collected information directly into Google Sheets.
Key Features
- Parses your search prompt to identify the niche, location, and how many leads to scrape.
- Handles pagination to retrieve multiple result pages from Google Maps.
- Dynamically constructs API requests to fetch listings.
- Extracts relevant data like business name, address, phone, website, rating, and review count.
- Visits each lead's website to extract email addresses and additional info.
- Consolidates and formats all leads with enrichment data.
- Exports the final list to Google Sheets for easy access and further use.
What You Need
- A Needle account to run this workflow.
- A valid SerpApi key with access to the Google Maps API.
- A Google Sheets account with a configured sheet to store your leads.
- (Optional) Additional email enrichment services if you want enhanced email extraction.
How the Workflow Works
| Step | Description |
|---|---|
| 1. Parse Input | Analyzes your search prompt to determine niche, location, lead count, and query parameters. |
| 2. Pagination Loop | Loops through search results pages, fetching data page by page up to a maximum of 5 pages by default. |
| 3. Prepare Request | Calculates offset and limits for paginated API calls. |
| 4. Fetch Leads | Sends HTTP GET requests to the SerpApi Google Maps API to get business listings. |
| 5. Process Response | Extracts lead details or generates mock data if API fails or is in test mode. |
| 6. Website Enrichment | Visits each lead's website (or fallback URL) to extract email addresses and other content. |
| 7. Consolidate Data | Merges original lead data with enrichment info and formats it for export. |
Output
The final output is a structured list of business leads that includes:
- Name
- Address
- Phone number
- Website URL
- Google Maps URL
- Rating and number of reviews
- Business types
- Extracted email candidates
You can export this data directly to Google Sheets, making it easy to review, share, or import into CRM and outreach tools.
Additional Notes
- SerpApi usage requires an API key with applicable quotas and costs.
- The workflow includes error handling and mock data for testing or fallback purposes.
- Pagination is capped to control costs but can be adjusted as needed.
- Ensure your search prompt clearly specifies the location and number of leads for best results.
- Email extraction is basic by default; for deeper scraping add specialized nodes or services.
- Check your Google Sheets connection settings before running to ensure smooth data export.
This workflow simplifies gathering targeted leads quickly and efficiently, helping marketers and sales teams build contact lists without manual research.
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