Workflow

Auto-publish Blog Announcements to Social

Turn your latest blog post into platform-native social posts and publish them automatically via Postproxy.

Dmitry SeredaDmitry Sereda

Last updated

January 26, 2026

Connectors used

PostProxy

Tags

Slack BotKnowledge BaseRAGCompany FAQInternal DocumentationHR AutomationEmployee SupportAI AssistantTeam ProductivitySlack Automation

Auto-publish blog announcements with Postproxy

This template turns your latest blog post into platform-native social posts and publishes them automatically via Postproxy.

It does three things:

  1. Pulls the newest blog post (URL + title + featured image).
  2. Uses AI to generate two tailored announcements (Twitter/X + LinkedIn).
  3. Resolves the correct connected social profiles (real target IDs) and publishes each post to the right account.

What you need

  • A Postproxy account + API key: https://postproxy.dev
  • The Postproxy connector enabled in Needle (select Postproxy MCP).
  • At least one connected social profile in Postproxy (LinkedIn/Twitter/X, etc.).

How the flow works

  • Manual Trigger Starts the workflow.

  • AI Agent (Fetch latest post) Finds the most recent blog post and extracts the essentials: URL, title, and the featured image. Output is structured for the next step.

  • AI Agents (Generate posts) Generates two platform-native announcements from the same article:

    • a shorter, punchier version for Twitter/X
    • a longer, more contextual version for LinkedIn Each output is shaped as an item like: platform, text, url, image_url
  • Profiles list (Postproxy) Fetches your connected social profiles from Postproxy, including each profile’s platform and its real target_id. This is what allows publishing to the correct account (not just “to LinkedIn”, but to your LinkedIn profile/page).

  • Merge (Join posts + profiles) Combines the generated posts with the available profiles and replaces platform labels (e.g. linkedin) with the matching Postproxy target_id (e.g. yOLU8N). Result: publish-ready items with the correct targets.

  • Post publish (Postproxy) Publishes each item through Postproxy using the resolved target_id, attaching text + media in the correct platform format.

Output

  • One published post per platform (typically Twitter/X + LinkedIn), each posted to the correct connected profile.

Notes

  • If you have multiple profiles per platform, the merge step should choose the intended one (e.g., by profile name or group).
  • If you want “human-in-the-loop”, insert an approval step between post generation and publish (e.g., review/edit text before sending).

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